Independent design studio · Sofia / Worldwide
We design what people remember.
Distinctive visual communication for brands, products and experiences—from a first idea to the final production file.
Explore selected work ↓
01 / Selected work
Work with a reason.
Open a project to see the thinking, scope and system behind the visual.
02 / What we do
Flexible in scope.
Consistent in quality.
01Brand identity
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Clear, recognisable visual systems built around what makes the business different—not around a passing style.
- Visual identity & logo development
- Creative direction
- Brand guidelines
- Typography & colour systems
- Launch assets
02Campaigns & advertising
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One strong campaign idea, designed to remain clear across every placement and format.
- Key visuals
- Digital & social campaigns
- Outdoor advertising
- Display banners
- Campaign adaptations
03Print & editorial
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Information shaped into confident, readable and production-ready communication.
- Brochures & catalogues
- Flyers & posters
- Reports & presentations
- Books & covers
- Direct mail
04Packaging
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Packaging that creates shelf presence while respecting content, compliance and production constraints.
- Packaging concepts
- Label systems
- Product ranges
- Dieline application
- Print-ready artwork
05Events & large format
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Visual communication planned for real viewing distances—from exhibition halls to stadium-scale screens.
- Exhibition graphics
- Roll-ups & displays
- Stage & LED content
- Signage systems
- Event collateral
03 / The studio
Small by design.
Serious about the work.
2 Percent is an independent graphic design studio working directly with businesses, organisations and creative teams. We combine close collaboration with reliable production knowledge, keeping the process clear from concept to delivery.
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